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Classic Car News & Features.

Jaguar’s Bold Rebrand and Pivot to BEV:

Jaguar’s Bold Rebrand and Pivot to BEV:

 

The new jaGuar concept car Type 00 has been revealed, and reactions have been extreme.

 

If you’ve been keeping up with automotive news, you’ve probably heard about Jaguar’s bold rebranding and ambitious plan to transition exclusively to electric vehicles by 2025. It’s a huge move, but I can’t help but wonder: Have they missed an opportunity here? Hear me out, and let me know what you think.

 

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